An interview with Stephanie, editor-in-chief of FAIIINT


Hey Stephanie, just give us a little introduction to yourself and your blog…

My blog focuses on my love of the colour black and dark fashion, with a little bit of lifestyle, travel, art & culture thrown in too. It’s basically a mixture of all of the things I love doing, plus my boyfriend’s beautiful photography & the occasional appearance by my puppy too!

What made you want to start blogging, and in one of the most competitive niches, fashion.

I studied fashion design at university, and in the beginning the blog was my way of keep myself inspired by fashion after I graduated. I decided to take a little time off before looking for a fashion related job, as I was exhausted & I wanted to make sure I stayed up to date with everything & was still a little involved in the industry during my break.

How has your blog changed since you first started blogging?

In the beginning it was more of a scrapbook, I never intended for it to become popular, or even read by other people at all – it was more of a diary for myself really! I posted mostly inspiration boards, illustrators & designers work that I found inspiring & only the occasional outfit post. I still make a point of posting about other artists & designers now, I don’t want it to become purely an outfit blog, but outfits are definitely the most popular posts now & I try to do at least 2 a week.

What has been the proudest moment of your blogging career so far?

The fact that it’s opened doors & given me so many opportunities that I would never have even had the chance of without the blog, so I will always be grateful for that. Plus getting to work with & meet so many amazing people, it’s quite surreal! The features are always nice too, I feel very proud to say I’ve been featured by some of my favorite brands & magazines.

What one piece of advice would you give to fashion bloggers just starting out now?

Find a way to stand out. There are so many blogs now, and a lot are very similar – all posting the same things as each other & copying what the huge bloggers post, in an attempt at getting some of their fame. New bloggers get lost in a sea of similar blogs & forgotten if they can’t find a way to stand out. I think the way I dress, and the fact it’s different to the way a lot of (UK in particular) bloggers do, has been the main thing that’s got my blog to where it is now. I love that I get emails from brands saying ‘we’re doing a feature on all black looks, and instantly thought of you!’, it’s become my signature & everyone needs one of those to be memorable. Also, never forget the power of social media & of being nice to everyone you meet!

What is your plan for the future of your blog, where would you like to see it and yourself in a year from now?

I hope to just keep doing what I’m doing now, and growing the blog & it’s audience even more. I’m launching a small collection of clothing under the FAIIINT label in the next few months, so I’m hoping to see that grow into a full time career over the next year or so. Fingers crossed!

And finally who are your favourite bloggers right now?

Kylie ( & Tara and Jade ( are some of the nicest girls I’ve met, and they both have awesome blogs too – I really love to read blogs by girls who dress totally differently to me. I’m also a big fan of 5 Inch & Up (, The Animal Orchestra (, Style Marmalade (, Hybrid Hunter (, and I love Bleaq ( for my art fix too.



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2 Responses to An interview with Stephanie, editor-in-chief of FAIIINT

  1. Mavis Chapman November 18, 2013 at 11:21 pm #

    First of all I`d like to say that I am Stephs` grandma & her number one fan. I take great interest in reading all the blogs out there and seeing so many different styles. Keep up the good work everyone, as this keeps me happy for hours. xx

    • Rebecca Brown November 19, 2013 at 9:01 am #

      Hey Mavis,

      Thank you so much for your comment! It was a pleasure to interview Steph, it’s lovely to hear how involved you are in her blogging career!